Maslow’s Hierarchy of Needs - What motivates us?

What makes a person get out of bed in the morning? Abraham Maslow strived to answer that question in his 1943 paper “A Theory of Human Motivation”. He studied accomplished individuals like Albert Einstein, Eleanor Roosevelt, Jane Addams and Fredrick Douglas and formed a model known as Maslow’s Hierarchy of Needs. Interested in learning about how to run your own business? Or maybe it’s time to upgrade your resume with an MBA. Check out Ducere Global Business School, one of the most flexible, globally aware and industry-relevant tertiary education providers in the world. Start your journey now: or Explore Ducere business degree options at