Gucci Pineapple

Palm trees and pristine pools set the scene for the Gucci Pineapple menswear selection from Alessandro Michele’s Aria collection. Captured by Tyler Mitchell against the backdrop of a retro-style hotel in Palm Beach, a cast of characters tunes into the environment, unwinding in looks that mix the aesthetics of collegiate sports and streetwear. Each piece from the selection is defined by the motif of a pineapple enriched with blossoming rosebuds, a design that recalls noble coats of arms. Against the vibrantly colored and boldly designed setting, the highbrow playfulness shines through the film, created under the art direction of Charles Levai and Kevin Tekinel. Music: “Song For My Father” Written and Performed by Horace Silver Courtesy of Blue Note Records Under License From Universal Music Enterprises Published by Ecaroh Music Inc.