To demonstrate the technical aspects of ASICS shoes, we created , a parallax scrolling site that houses 10 short, fun films, each about a different technical aspect of various ASICS shoes. Click to the right for a more technical look at what’s being demonstrated.
Advertising Agency: Vitro, San Diego/New York, USA
Creative Chairman: John Vitro
Chief Creative Officers: Jonas Hallberg, Liron Reznik
Creative Director: KT Thayer
Copywriter: Schuyler
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