Alibaba’s $61+ Billion Live Streaming Retail Shopping Channel

In 2020, Alibaba’s Taobao Live Streaming Channels generated over $61 billion USD in GMV. Taobao Live is Alibaba Group’s livestream commerce channel. Watch how the platform has evolved livestreaming technology into the number one way of engaging consumers in China. #Alibaba #Taobao #LiveStreaming #retail #innovation #China Source: #