TISSOT SEASTAR - TIME TO SEA 2022 ADVERTISING CAMPAIGN 50 SEC - SWISS WATCHES

There’s an old idea that diver’s watches only belong on the wrists of strapping men who spend half their lives underwater. To confirm that’s a long-outmoded way of looking at high-performance tool watches, Tissot is pleased to introduce a new collection of Seastar models designed to fit any wrist, any time, anywhere. The campaign for the new Tissot Seastar Collection tells about moments of inner rebalance, freedom and pure enjoyment, away from frenetic city life. The “#Time to Sea” campaign wants to tell about the elevated experience the Seastar watch provides through the unique alliance of three distinctive attributes: elegance, trend and performance. In perfect osmosis with the unspoiled and incomparable beauty of the horizon and the incomparable power of the ocean, you will experience a feeling of fulfilment, a new outlook on the world, a moment of trust, harmony and serenity with oneself, others and the natural elements. Discover the new Seastar collection: