OVERKILL x adidas “ZX Aqua Rider“ Teaser

For the release of the new edition of the original adidas ZX8000 “Aqua“, the shoe has now been staged by us in a surprising way in Berlin: A jet ski and a huge replica of the adidas ZX8000 Aqua were used to create the #zxaquarider - the first sneaker that doesn’t run, but can ride on water. In a one-day stunt, the #zxaquarider drove unannounced across the Spree and the Landwehrkanal in Berlin on Sunday, October 20th. The surprise was a success: The #zxaquarider reached national and international fame almost