Radical Etro - Fall Winter 2023 Advertising Campaign

Etro unveils the new FW23 Men and Women’s Advertising Campaign shot in Inverness, Scotland where Creative Director Marco De Vincenzo sets his romantic and dreamlike vision. Entrusted again to the lens of Malaysian photographer Zhong Lin, the new images intertwine the beauty of the human being and that of nature in a powerful and evocative expression. Among the shifting shades of a pure and wild landscape, water becomes an element of connection and fluidity that enhances the feelings of the protagonists who almost appear suspended between the sky and the earth. Through his instinctive bond with fabrics and materials, De Vincenzo brings to the forefront a sense of freedom rooted in the brand and in its origins.