YouTube Algorithm 2023: What Creators Need to Know

Hello Insiders! Today we’re here with Todd, Director of Growth and Discovery, to chat about all things algorithm. Check it out and leave us your comments and questions below! Chapters: 0:00 Intro 0:08 Todd, what is your role at YouTube? 0:18 Think audience, not algorithm 1:20 Think like a viewer 1:51 How does “satisfaction“ factor in? 3:55 How can creators better understand “satisfaction“? 4:33 How does the algorithm follow creators with smaller audiences? 5:42 How should creators think about multi-format? 8:07 How do you envision Search and Discovery evolving on YouTube? ------------------------------------------- 🔍 MORE GREAT RESOURCES FOR CREATORS 🔎 Want to be considered to help us build a better YouTube please sign up here: Creator Insider Japan We have 2 official YouTube channels that will also be helpful. Check them out! ➡ YouTube Creators: ➡ TeamYouTube: ------------------------------------------- 👕👚SWAG 🎽☕ Check out our merch here: 100% of the proceeds automatically support Red Cross ------------------------------------------- Remember, by commenting here or submitting Unlisted video links to email aliases associated with the channel, your comments, videos and username may be used in an upcoming video. Creator Insider is an informal YouTube channel to share information from the YouTube Creator technical team with the wider Creator community. We will feature different people talking about the products they work on and changes we are making so you have more context.