Why Americans Love Frozen Food

Americans love frozen food, but without resilient cold storage supply chain infrastructure, the growth and safety of the massive $265 billion global frozen food market is at risk. Approximately 13% of all food produced globally is lost yearly due to poor cold storage supply chains. “In the world of cooling refrigeration, we’re still depending upon a more than century-old mechanical incumbent,” Tony Atti, CEO of Phononic, a solid-state cooling company, told CNBC. Watch the video above to learn more about frozen food demand, global cold supply chain infrastructure, how food is frozen and what’s next for this growing section of the grocery store. Chapters: 00:00 — Introduction 01:46 — Demand 03:28 — Flash freezing 06:20 — Cold chain 10:06 — Future of frozen Produced and edited by: Andrea Miller Animation: Alex Wood, Andrea Schmitz Supervising Producer: Lindsey Jacobson Additional Footage: Getty Images, Phononic, Lineage Logistics » Subscribe to CNBC:  » Subscribe to CNBC TV:  About CNBC: From ’Wall Street’ to ’Main Street’ to award winning original documentaries and Reality TV series, CNBC has you covered. Experience special sneak peeks of your favorite shows, exclusive video and more. Connect with CNBC News Online Get the latest news:  Follow CNBC on LinkedIn:  Follow CNBC News on Facebook:  Follow CNBC News on Twitter:  Follow CNBC News on Instagram:  #CNBC Why Americans Love Frozen Food