The Cygames Invasion of Everything | Anime Studio Spotlight

Canipa spotlights the mobile game developer Cygames, how they’ve expanded into the anime industry and how they’re capitalising on every industry they set their eyes on. Support The Canipa Effect on Patreon - Sources and Further Reading: Support Animators here! - Anime’s Media Mix: Franchising Toys and Characters in Japan (A good introduction to media mix culture):