GUESS Jeans - Fall 2011 Campaign - Featuring Amber Heard

This Fall, GUESS once again partners with famed photographer, Ellen Von Unwerth, to shoot rising talent, Amber Heard, and Silvu Tulu, in a love story that makes the timeless tale between a saloon singer and a lone cowboy fresh and exciting. The classic, black-and-white images are reminiscent of the 1950’s and 1960’s western film classics that defined a generation. Cuffed, skinny jeans, cropped denim jackets, knit bustiers and retro-inspired dresses set the tone for the campaign -- a sexy, love story. The men’s pieces draw the viewer into the western traveler with his denim jackets and leather bombers, western inspired wovens and worn in jeans which serve to compliment the women’s collection. Through a precise balance of close-up and scenic photographs, Ellen’s lens transports the audience out west to an unidentified bus stop where a love story between the two leading characters begins to unfold. Whether it’s a private glimpse of our heroine lounging in her seat, primping