5 myths Fast Fashion brands want you to believe (SheIn, H&M, Zara, ASOS…)

Exposing 5 myths that the Fast Fashion industry would LOVE you to believe... Looking at the facts behind the greenwashing, from the likes of Shein, Zara, H&M, Primark and friends. Subscribe to this channel: 👉 WHAT I AM WEARING: Jewelry: 👀 SEEN OR MENTIONED IN THIS VIDEO: Manon’s video on fashion history up to today (in French): McKinsey 2016: we buy more and more clothes: Garments purchased & budget spent per year (U.S.): Euromonitor: Eurostat / McKinsey 2021: Bangladesh dependent on fashion exports & cost of importing a t-shirt to Europe: Fast fashion is disposed of within 1 year: McKinsey & Company 2016: Style that’s sustainable: A new fast-fashion formula. Only a small share of textile waste is collected / recycled: Ellen MacArthur Foundation 2017: A New Textiles Economy: Redesigning Fashion’s Future. National Geographic 2023: textile dump in Chile’s Atacama desert: Greenpeace Germany: SheIn lab test November 2022: #FashionRevolutionWeek: how to get involved & learn more about the industry: 📽 MORE VIDEOS: My video series on building a capsule wardrobe: New to the channel? Start with this playlist: ✅ My FREE capsule wardrobe checklist: 💍 Shop my jewelry collection: (Ethically & sustainably made, with recycled Sterling silver & 24K gold) 👗 Shop my clothing collection: (Yarns & fabrics sourced from the best European mills, production 100% in Europe) 💌 Register for my monthly newsletter (FREE): 🥰 WHERE TO FIND ME: Instagram: Facebook: Pinterest: Twitter: Business requests only: info@ 🎼 The music I use for my videos (free trial if you use this link)*: ✂ MY FASHION DESIGN TOOLS*: 🎬 MY VIDEO EQUIPMENT*: iPad: Screen protector for iPad (which feels like drawing on actual paper!): Pen for iPad: Main camera (newer version than mine): Main camera objective: Small camera: Main microphone: Small microphone: ************************** * Legal disclosure: these links are affiliate links. There are here for you to see the products and prices. If you buy a product through these links, I get a small share of the price (without the product being more expensive for you). You don’t have to use those links. It is up to you :-) This video is not sponsored. #fashion #fastfashion #shein #ethicalfashion