Kith for BMW 2024

Heritage inspires a new icon. BMW partner with Kith for a one-of-a-kind concept version of the XM that pays homage to BMW M’s iconic legacy. The BMW XM Kith Concept highlights the XM’s motorsport roots, as it is the first standalone BMW M model since the M1. Inspired by the Techno Violet color of the 1981 BMW M1 E26 by Ronnie Fieg, the new paint color has been exclusively developed for this partnership—Frozen Techno Violet. This hue is featured across the exterior, custom badges, and rims. The violet theme is further enhanced by custom lighting effects on the kidney grilles, headlights, and hockey stick side panels. __ The 2025 BMW XM Kith Concept is a pure concept vehicle and is not available for purchase. The 1981 BMW M1 E26 by Ronnie Fieg is also a one-of-a-kind model.