It’s a Noisy World Out There • Linda Rising • GOTO 2023
This presentation was recorded at GOTO Chicago 2023. #GOTOcon #GOTOchgo
Linda Rising - Queen of Patterns & Author of Numerous Books
RESOURCES
ABSTRACT
Most of us know how cognitive biases affect our decision making, thanks to the work of Daniel Kahneman and his important book Thinking Fast and Slow. Fewer of us know how noise affects our thinking. Noise here means the variability in inputs and cognitive processing we contend with when making individual and collective judgments. Noise comes from a variety of sources. We are affected by the time of day, the weather, if our favorite sports team just won or lost.
One study found that judges in Louisiana gave harsher sentences to kids, especially black kids, in the week after the LSU college football team lost a game. Everyone is now focused on reducing bias, but in many cases, noise is a greater source of error than bias. Linda will introduce you to some surprising research about noise and decision making and offer suggestions for reducing noise.
Note: if you reduce noise, you will also reduce bias. As Kahneman has said, “Wherever there is judgment, there is noise and more of it than you think.“ [...]
TIMECODES
00:00 Intro
02:26 How do we make decisions?
08:59 Paul Meehl
13:16 Oregon Research Institute
21:39 What about algorithms?
23:43 Noise
27:07 Ask the right question
28:48 Bias vs noise
35:21 What to do?
40:35 Hiring & interviews
44:55 Estimations are bad
47:58 Inside vs outside views
49:17 Reducing noise reduces bias
51:01 Don’t eliminate intuition
51:30 Summary
51:48 Outro
Download slides and read the full abstract here:
RECOMMENDED BOOKS
Linda Rising • Design Patterns in Communications Software •
Linda Rising • The Pattern Almanac 2000 •
Linda Rising • The Patterns Handbook •
Linda Rising • Fearless Change •
Linda Rising • More Fearless Change •
Daniel Kahneman • Noise •
Daniel Kahneman • Thinking, Fast and Slow •
Thaler & Sunstein • Nudge •
Dan Ariely • Predictably Irrational •
Robert B Cialdini • Influence, New and Expanded •
#Noise #ThinkingFastandSlow #LindaRising #DanielKahneman #Productivity #DeveloperProductivity #Focus #Concentration #HumanFactor #PaulMeehl #Intuition
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