Big Data Food Delivery

Plenty of industries have benefited from utilizing data. New processes have been discovered, new products developed, and tons of customer feedback has been collected helping to make businesses more efficient, more profitable, and better able to serve their clients at the same time. It’s nothing short of astonishing what some people have managed to do by tracking seemingly innocuous statistics and turning that into valuable information. The poster child for this has been the food delivery industry. Once a niche market confined to the big cities, or those servicing people with special needs, food delivery has exploded in the last year. Of course, much of that sudden expansion has been in response to COVID, yet the industry had already been growing and gaining traction before anyone paid attention to the term coronavirus. The use of big data to improve service in the food delivery world certainly hasn’t been limited to the United States either. That’s one of the great things about the digital revo