Colors, a source of innovation at Tarkett

In 2014, Tarkett sponsored the “So French by 5.5” exhibition, organized at the international vehicle manufacturer showroom Renault, the Atelier Renault, on the Champs-Elysées in Paris. At this occasion, Tarkett and Renault held a press conference dedicated to the importance of colors in consumers’ behaviors. Colors directly affect emotions and have an influence on concentration, well-being, etc.... Tarkett design experts explained how colors are the heart of decorative or architectural projects, in the sa