BBC Radio 2 2013 Montage, from Wise Buddah Jingles.

On Monday 29th July 2013, listeners to BBC Radio 2 heard for the first time the stations’ new sonic logo as part of a new update to their on air branding by Wise Buddah. In addition to a new seven note sonic logo, Wise Buddah also provided 10 new IDs to update the package, which now has over 50 separate cuts. Once again we had the honour of working with the BBC Concert Orchestra and Cliff Masterson, Beverley Knight, Clare Teal, Robbie McIntosh, Craig Blundell and the ’Wise Buddah Big Band’ featuring Dav