Alex Hormozi: How He Built A $150 Million Empire And His Best Business Advice

Go to and use the code Ali15 to get an extra 15% off your first quarterly subscription. Go to to get 20% off the annual premium subscription. ‘A lot of people think you need to have some novel idea, but the best way to start a business is to look at what other people are doing, and do it better’. @AlexHormozi is an entrepreneur, investor, and philanthropist who has nothing to sell you. By the age of 33, Alex’s portfolio of companies crossed $150M per year in revenue spanning a range of areas including; brick & mortar service, licensing, education, SAAS, and e-commerce. One of the most inspiring people in the world of entrepreneurship today with a mission to help other people start and scale their businesses, Alex has taken the internet by storm in the last year earning a cult following. In the conversation we trace Alex’s story to building a $150M empire, the fundamental lessons he learned and the advice he’d give to people looking to start a business from the ground up, to scale it into a million dollar company. Season 4 Episode 3 00:00 Intro 02:12 $100M Offers 04:17 The philosophy behind ‘I have nothing to sell you’ 06:42 The biggest issue between 1 and 3 Million 09:08 How to make a living from something you love 14:03 How do you find what you can sell to the world? 18:45 Learning vs Earning 25:10 Your business ideas 28:10 Starting your first business 31:12 Paying ignorance debt and side hustles 40:41 Learning how to sell 46:20 Growing your first gym 57:44 Scaling your business empire and wealth 01:07:39 Whats your goal and mission? 01:11:08 What does a day in the life look like for you? 01:12:05 Your content creation process 01:20:31 Fitness & the accountability gap 🔗 CONNECT WITH ALEX 🎥 YouTube Channel - @AlexHormozi 🐦 Twitter - 📸 Instagram - 💻 Website - 👥 Linkedin - 🔗 CONNECT WITH ALI 🎥 YouTube Channel - 🐦 Twitter - 📸 Instagram - 💻 Website - 👥 Linkedin - 📚 RESOURCES MENTIONED $100M Offers: How To Make Offers So Good People Feel Stupid Saying No by Alex Hormozi - 📄SHOW NOTES & TRANSCRIPT Visit the website for the transcript and highlights from the conversation - 🎙 ABOUT THE PODCAST Deep Dive is the podcast that delves into the minds of entrepreneurs, creators and other inspiring people to uncover the philosophies, strategies and tools that help us live happier, healthier and more productive lives. 🎧 LISTEN FOR FREE Apple Podcasts - Spotify - RSS - 🙏 LEAVE A REVIEW If you enjoyed listening to the podcast, we’d love for you to leave a 5-star review on Apple Podcasts to help others discover the show :) 🧠 SPONSORED BY HEIGHTS This episode is brought to you by Heights. I tackle brain fog, energy, and sleep issues with Heights’ Smart Supplement! Just two clean capsules a day, with or without food. No tray full of pills, no gross glass of green sludge. To help you get started with braincare, go to and use the code Ali15 at checkout to get an extra 15% off your first quarterly subscription - start taking care of your brain and body today. 📙 SPONSORED BY SHORTFORM This episode is kindly brought to you by Shortform, the world’s best provider of guides for non-fiction books. Shortform gives you comprehensive coverage of thousands of books, the key ideas, clearly and simply explained, plus smart commentary and analysis. It’s like your smartest friend teaching you about a book. Go to to get 20% off the annual premium subscription. 👋🏼 GET IN TOUCH You can also Tweet @AliAbdaal with any feedback, ideas or thoughts about the lessons you’ve learnt from the episodes and we can thank you personally for tuning in 🙏 PS: Some of the links in this description are affiliate links that I get a kickback from 😜
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