Meet the Press: How to Present Your Research to Non-Scientists

Researchers are increasingly expected to talk about their work not just to their colleagues but to a broader audience — even major funding agencies often want links to media stories on the project in the final report. But getting onto that front page is not so easy: first, good science journalists need to get excited about your work. Clearly, everyone’s after coronavirus researchers, but is there hope for other scientists? What’s the best way to grab and hold the attention of a journalist and explain to them what it is that you do? In this workshop, we will learn to turn the secret journalistic weapon, the pitch, against the journalists. Speaker: Olga Dobrovidova ABOUT THE HSE AWC The HSE Academic Writing Center (AWC) is a collaborative space where university faculty and researchers can get language support at any time. JOIN US AWC website: