What is The Pygmalion Effect? (Rosenthal): Example & Definition!

What is The Pygmalion Effect (or Rosenthal Effect)? That’s the question we answer in this video tutorial. Read the complete guide about The Pygmalion Effect here: The Pygmalion Effect (or Rosenthal effect - Jacobson) is a fascinating leadership phenomenon. The Pygmalion Effect – and counterpart Golem Effect – impact your performance. When we expect low performance, our expectations kick-start a negative spiral that leads to low performance. “Underachievers grow accustomed to getting by with minimally acceptable performance simply because nothing more is expected of them.” Just by replacing a management style of negative comments and neglect with a ‘can do’ approach, it was possible to turn the negative spiral into a positive one for over 50 percent. Imagine the power of The Pygmalion Effect if we apply a ‘can do’ management style to everyone in the team. More on the Rosenthal Effect: - Read the free ultimate
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