Red Bull Founder: A Poor Duck Farmer Turned Multi-Billionaire

Red Bull founder, Red Bull Story When #RedBull first hit the market, there was nothing like it. The energy drink market was non-existent, and most were convinced the caffeine-filled concoction was doomed to fail. Fast-forward to today, however, and Red Bull is one of the world’s most recognisable brands! It is distributed in more than 170 countries and about 7.9 billion cans are sold every year! (That’s more than one can for each person on the planet!) And to think that it all began with a poor duck farmer who originally targeted his drink at Thailand’s working class... The caffeine-filled concoction is beloved by drowsy office workers and exam-cramming college students. But did you know it was originally targeted at Thailand’s working class? Or that it was invented by a man who was once a poor duck farmer? When Red Bull first hit the market, there was nothing like it. The energy drink market was non-existent, and most were convinced Red Bull was doomed to fail. But