Richard Branson: My approach to life

Sir Richard Branson shares his most notable failure: an aggressive misstep in Times Square that placed Virgin Cola in the crosshairs of Coca-Cola and led to the swift retail disappearance of Virgin Cola. Branson also tells of his optimistic approach to life and especially business opportunities. Want to see more? SUBSCRIBE to watch the latest interviews: Episode debuted nationwide in 2018. Watch full episodes each week on TV stations across the country. Find the airing time and channel for your city: Connect with Graham: FACEBOOK: TWITTER: INSTAGRAM: WEBSITE: