How to Write An Effective Tour Description - Magic Moments & Open Loops
Get FREE access to the “Irresistible Tour Descriptions Workbook” here:
This is the fifth video in the “How to Write Tour Descriptions that Sell” series. You can find the other videos here:
In this video I’m talking about creating FOMO (fear of missing out) using two of my personal favorites - magic moments and open loops.
You need to capture your ideal target guests’ attention with some of the awe-inspiring and special experiences they will have during your tours.
Do your tour sales pages lead with word paintings that describe those ‘magic moments’ on your tours? And do you have open loops where you’re creating FOMO and a sense of curiosity in your potential guests?
If not, watch this video as I show example after example of how magic moments and open loops convert more lookers into bookers.
And if you don’t feel like your creative juices are flowing, you can leverage artificial intelligence to help you craft your magic moments and open loops. We have a workbook that will walk you through how to do that, and it’s aligned well with the Tour Descriptions Workbook we mention in this video. Get your workbook on Using ChatGPT to Sell More Tours right here: LINK
For more free resources to help you grow your tour business, visit
#tourbusiness #touroperators
P.S. If you want help in growing your tour business, book a strategy call today at Calendly.
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Since 2015, our programs have helped over 2,000 tour operators from 75 countries. Our tour business coaches have over 100 years of combined industry experience and work through our proprietary Guest Focus Formula™ to sustainably grow client businesses. 🚀
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